Jurnal Bisnis dan Komunikasi Digital

01 Dec 2023 | 128 | Dyah

Jurnal Bisnis dan Komunikasi Digital focuses on main area of discussions. The focus and scope of Jurnal Bisnis dan Komunikasi Digital include:

Digital Marketing Strategy: Studies on digital marketing strategies, including the use of social media, digital content, and other online marketing techniques.
E-Commerce: Analysis of e-commerce businesses, including business models, development strategies, and factors influencing e-commerce success.
Corporate Communication: Research on how companies use digital media to communicate with stakeholders, employees, and the general public.
Social Media: Studies on the use of social media in a business context, including brand management, customer interaction, and the impact of social media on a company's image.
Big Data Analysis: Research on the use of big data in business and digital communication, including data analysis, trend prediction, and decision-making.
Online Crisis Management: Investigations into how companies manage and respond to crises that arise in the digital media, such as the spread of fake news or public criticism.
Digital Ethics: Research on ethical considerations in digital communication, including online privacy, data security, and corporate social responsibility in the digital world.
Technology Innovation: Studies on the latest technological developments affecting business and digital communication, such as artificial intelligence, the Internet of Things, and blockchain.
Digital Project Management: Research on how to efficiently manage information technology projects and digital product development.
Digital Performance Measurement: Investigations into metrics and Key Performance Indicators (KPIs) used to measure the success of digital communication campaigns and online business strategies.